Blue Car Rental was founded in 2010. We are a local business, and our office is located within 300 meters from the entrance of Keflavík International Airport. We also offer services for our rental cars in Reykjavik City.

We set out to provide our customers with the best services available, and we treat them in the same way as we would want to be treated.

We acknowledge that your experience in Iceland can rely heavily on your rental car. That is why we at our fleet consists only of new rental vehicles.

Our fleet provides a wide range of options, from small economy city cars to large SUV's that are fit for river crossing and mountain roads.