Icelandic skincare is all about purity, potency, and making use of Iceland’s geothermal, botanical, and marine resources. Icelandic brands use ingredients such as volcanic ash, Arctic plants, and mineral-rich algae to create formulas that hydrate, soothe inflammation, and protect against the harsh climate of Iceland.
The result is a range of clean, high-performance skincare that delivers both visible results and a sensory connection to Icelandic nature. The minimalist formulas not only nourish the skin but also evoke the essence and power of the natural ingredients they’re made from.
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If you are staying in downtown Reykjavik, it's easy to find many of these Icelandic skincare brands. The boutiques and pharmacies along Laugavegur Main Street offer great spots to test products and complete your Icelandic souvenir shopping.
Several brands are also available at Keflavik Airport’s duty-free store, perfect for last-minute Icelandic skincare purchases.
Keep reading to discover Iceland's most popular skincare brands and what makes them special.
Key Takeaways
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Pure and powerful ingredients: Icelandic skincare features volcanic minerals, marine enzymes, Arctic botanicals, and geothermal waters.
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Science-backed innovation: Brands like BIOEFFECT and Blue Lagoon Skincare use clinically proven effective ingredients like EGF, silica, and marine enzymes.
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Herbal heritage: Iceland’s tradition of herbal remedies is captured in brands like Sóley Organics, VILLIMEY, and Purity Herbs, which blend wildcrafted botanicals.
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Perfect souvenirs: Many brands offer travel-friendly products, ideal for Icelandic souvenirs, bringing home skincare routines inspired by Iceland’s landscapes.
12. ChitoCare Beauty
Photo from Chitocare Beauty Website. No edits made.
ChitoCare Beauty is one of the best skincare brands from Iceland, known for its innovative use of chitosan, a marine ingredient derived from Arctic shrimp shells. Developed by local biotech experts, this natural compound supports skin hydration, firmness, and renewal.
Rooted in Iceland’s clean, sustainable practices, ChitoCare offers effective formulas that deserve a spot in your routine. What sets ChitoCare apart is its circular approach. The brand combines scientific innovation with a deep commitment to sustainability by repurposing by-products from Iceland’s fishing industry.
ChitoCare is proudly based in Siglufjordur, a charming fishing town in North Iceland. If you're self-driving the Arctic Coast Way or heading toward Akureyri, consider making a stop here. You can even stay overnight at the beautifully located Sigló Hotel, known for its harbor views and relaxing ambiance. It’s the ideal base to explore the area and a great way to connect with the source of this sustainable skincare brand.
Where to Find ChitoCare Beauty Products
You can buy ChitoCare Beauty products in pharmacies and wellness shops across Iceland, including Lyfja, or at the duty-free store in Keflavik Airport. They’re also available online at the Chitocare website with international shipping.
11. VILLIMEY
Inspired by Iceland’s untouched wilderness, VILLIMEY offers certified organic skincare rooted in traditional healing. Based in Talknafjordur in the Westfjords, it sources herbs grown in mineral-rich soil.
The brand hand-picks herbs during the short Icelandic summer, producing small-batch balms free from preservatives, synthetic fragrances, and artificial colors. Its use of generational herbal remedies sets it apart.
Visiting Talknafjordur reveals the beauty and purity behind these formulas—it’s also part of several Westfjords tours.
Where to Find VILLIMEY Products
Photo from Villimey’s Website. No edits made.
You’ll find VILLIMEY in select wellness stores across Iceland, particularly in the Westfjords. Online ordering is also available.
10. Sóley Organics
Sóley Organics is a natural skincare brand inspired by Icelandic herbal tradition. It was founded by Sóley Elíasdóttir, a former actress who followed in her family’s footsteps as a herbalist.
The brand uses wild herbs like yarrow, willow, birch, and angelica. All of which are plants that grow in Iceland’s tough conditions and are known for their healing and antioxidant effects. Made with spring water from Kaldbakur Mountain, the products are crafted with clean, natural ingredients that reflect the brand’s commitment to purity.
Where To Find Sóley Organics Products
Sóley Organics has various locations across Iceland, but their flagship store in the Grandi Area of downtown Reykjavik offers the largest selection of skincare and haircare products. It’s the perfect place to take a piece of Icelandic nature home with you!
9. DrBRAGI
DrBRAGI is one of the most advanced Iceland skincare brands. Based on Dr. Jón Bragi Bjarnason’s research in marine enzyme science, the products use cold-adapted marine enzymes that activate at body temperature for optimal absorption.
Each formula hydrates, smooths fine lines, calms redness, and supports collagen, using minimal, clean ingredients. The products are gentle enough for sensitive skin and are free of parabens, lanolin, silicones, and lipids.
Where to Find DrBRAGI Skincare Products
Photo from Dr BRAGI's official Facebook page. No edits made.
Available in select Icelandic pharmacies and duty-free shops like Keflavik Airport, DrBRAGI products are innovative, effective skincare souvenirs. Here are three top products to try:
8. Purity Herbs
Purity Herbs is one of the most trusted names among the best skincare products from Iceland. Founded in Akureyri in 1994 by Ásta Sýrusdóttir and André Raes, the brand has built a reputation for quality and authenticity.
It all began with a homemade herbal cream that successfully healed a child’s severe eczema. This breakthrough product led to the creation of Iceland’s first-ever fully natural skincare brand, firmly rooted in the use of traditional Icelandic herbs. The brand focuses on clean ingredients, avoiding chemical preservatives, parabens, and synthetic fragrances.
Where to Find Purity Herbs Products
Photo from Purity Herbs’ website. No edits made.
Purity Herbs products are widely available across Iceland. In Reykjavik, you can find them in most pharmacies, health stores like Heilsubudin, Icewear clothing stores, and Penninn Eymundsson bookstores. They're also stocked at the duty-free store in Keflavik International Airport. It’s a great skincare souvenir—lightweight, effective, and ideal for travel.
7. AK Pure Skin
AK Pure Skin is a clean, modern skincare brand based in Reykjavik, Iceland. It was founded in 2019 by Kristbjörg Jónasdóttir and Icelandic football star Aron Einar Gunnarsson. The brand was created to offer natural, effective skincare using over 90% naturally derived ingredients and pure Icelandic spring water, known for its clarity and softness.
AK Pure offers a lightweight, deeply hydrating formula that is gentle enough for sensitive skin. The formulas are clean and free from parabens, silicones, and harsh chemicals. It combines nature and science with ingredients like ceramides and hyaluronic acid.
Its products deeply hydrate, soothe sensitive skin, and restore the skin barrier. Because of this, it’s one of Iceland's best skincare brands, ideal for nourishing skin in a harsh climate. Whether you're recovering from cold weather or a long flight, this brand helps restore your skin’s moisture and resilience.
Where to Find AK Pure Skin Products
Photo from AK Pure Skin’s Facebook. No edits made.
You can visit their flagship store at Sudurlandsbraut 10, Reykjavik. Their products are also available in local health and pharmacy shops, such as Heilsuhusid and Lyfja, or online at akpureskin.com.
6. ANGAN Skincare
Among Iceland's skincare brands, ANGAN Skincare stands out for its rich connection to the country’s natural heritage. This brand sets itself apart by creating skincare rituals inspired by Icelandic traditions that utilize natural ingredients harvested from the wild.
ANGAN was founded by Iris Laxdal, whose struggles with sensitive skin inspired her to combine skincare science with knowledge of Iceland’s ancient remedies. Every product is made by hand in small batches, ensuring freshness and quality.
It contains mineral-rich geothermal sea salt, antioxidant-packed Arctic berries, nourishing sea buckthorn oil, and soothing Icelandic moss. The brand is vegan, cruelty-free, and formulated without harmful chemicals, ideal for sensitive or reactive skin.
Where to Find ANGAN Skincare Products
Photo from Angan’s Website. No edits made.
You can find ANGAN products at select retailers across Iceland, including Rammagerdin, one of the best places for Icelandic souvenirs. Here are some ANGAN products that are worth trying:
5. Taramar
If you're seeking the best skincare products from Iceland that combine science with nature, Taramar is one to check out. Their production facility is within the Reykjanes Peninsula, one of the most geologically unique areas in Iceland.
This eco-conscious brand is deeply committed to sustainability, from sourcing ingredients to packaging. Taramar’s skincare line is handcrafted in small batches and backed by independent lab tests and multiple international awards.
If you're planning tours through the Reykjanes Peninsula, it’s the ideal chance to experience both the region’s raw volcanic beauty and the origins of one of Iceland’s most environmentally responsible skincare brands.
Where to Find TARAMAR Skincare Products
Photo from Taramar’s Website. No edits made.
Taramar skincare products can be purchased at their flagship store in Reykjavik, Iceland, and through the Taramar official website. You can also find them through select retailers, such as Faire, an online wholesale marketplace, and potentially through other online retailers.
4. Skyn Iceland
Skyn Iceland was created by Sarah Kugelman to care for skin affected by travel, weather changes, and daily stress. The products use glacial water, Arctic plants like cloudberry and Icelandic moss, plus peptides and hyaluronic acid to hydrate, soothe, and protect tired or irritated skin.
Skyn Iceland is certified vegan, cruelty-free, and excludes irritants like parabens, sulfates, and synthetic fragrances. You can find this Icelandic skincare brand at selected pharmacies and beauty stores, as well as at Keflavik Airport’s Duty Free.
Where to Find Skyn Iceland
Photo from Skyn Iceland’s Website. No edits made.
Skyn ICELAND products are available at select retailers in Iceland. In Reykjavik, visit NOLA, known for its high-quality skincare, or head to Shay Verslun in Selfoss for a variety of options.
3. Sky Lagoon Skincare
Sky Lagoon’s in-house skincare line earns its place among the best skincare products from Iceland. Each one is inspired by the spa’s signature 7-step Sky Lagoon Ritual, which includes a warm soak, a cold plunge, a sauna, a cool mist, a sea-salt scrub, steam, and a refreshing shower. You can visit the Sky Lagoon to experience its signature ritual.
Made with Icelandic ingredients like geothermal seawater, sea salt, and Nordic oils, the collection brings the soothing feel of the lagoon to your daily routine. Bring these products home so you can relive the lagoon's relaxing atmosphere.
Where To Find Sky Lagoon Skincare Products
Sky Lagoon Skincare products are available exclusively at the Sky Lagoon gift shop in Reykjavik. Their limited availability makes them a special and memorable addition to your Iceland experience.
2. BIOEFFECT
Bioeffect is a premium Icelandic skincare brand known for its scientific approach. It’s a skincare brand based in Kopavogur, Iceland. Created by three Icelandic scientists who developed a method to produce a plant-based replica of human Epidermal Growth Factor (EGF) using barley plants.
This powerful protein helps improve hydration, firmness, and reduce fine lines. With clean, minimal formulas free from alcohol, fragrance, and preservatives, it’s one of the best skincare products from Iceland for sensitive and aging skin.
If you’re looking for a premium Icelandic skincare brand that visibly improves your skin’s health, texture, and radiance, BIOEFFECT offers products worth investing in.
Bioeffect Location
Hafnarstraeti 19 101 Reykjavik
Where To Find Bioeffect Products
You can easily find BIOEFFECT products during your trip to Iceland. Visit their flagship stores in Reykjavik at Hafnarstraeti 19 or Laugavegur 33 for personalized consultations, or pick them up at select retailers and Duty Free at Keflavik Airport.
1. Blue Lagoon Skincare
Blue Lagoon Skincare is a trusted favorite and is one of the best skincare products from Iceland. It was born from the geothermal waters of the famous Blue Lagoon.
In the early 1980s, locals noticed the water’s healing effects, especially for skin conditions like psoriasis, which led to the development of the skincare line in 1995.
Blue Lagoon Skincare blends nature and science. It uses unique, mineral-rich ingredients found only in the lagoon, like patented silica and blue-green microalgae, to create high-quality products that support skin health and hydration. You can read about how some of their top products work in our Blue Lagoon skincare review.
With over 30 years of research at its own research and development center, every product is backed by clinical studies and real results, not just claims. The brand also focuses on sustainability, with every item made using Iceland’s renewable geothermal energy, clean formulas, and recyclable packaging.
If you’re looking for a skincare souvenir that’s luxurious, effective, and uniquely Icelandic, Blue Lagoon Skincare is a must-buy. You can even book your Blue Lagoon Comfort ticket and experience the spa that inspired the line firsthand.
Where To Find Blue Lagoon Skincare Products
Blue Lagoon Skincare products are available online and in select retail locations in Iceland. Blue Lagoon Skincare stores are on Laugavegur Shopping Street, Keflavik International Airport, and Kringlan Shopping Mall.
Discover Iceland’s Best Skincare Products
Choosing the best skincare products from Iceland is about more than beauty. You'll also bring home a piece of the country’s natural purity and innovation. Each brand featured here reflects a distinct part of Iceland’s environment, with spa-based formulas like Blue Lagoon Skincare and wild herb remedies crafted by Sóley Organics.
These products draw on the strength of volcanic minerals, marine enzymes, Arctic botanicals, and geothermal waters. Ideal for deep hydration, gentle healing, and visible anti-aging results, Icelandic skincare remains pure, natural, and highly effective.
For those visiting Iceland, Guide to Iceland’s VIP Club provides free, exclusive discounts at top local shops and experiences. Log in to your Guide to Iceland customer profile or download the app, claim your discount, and enjoy instant savings.
Have you tried Icelandic skincare before? Which brand are you most excited to try? Let us know in the comments, we’d love to hear your favorites!
